01
Festivals01
Festivals
Mass-scale cultural festivals that fuse Saudi heritage with futuristic entertainment.
01 — Intro
Defining
the arena.
Benchmark architects the Kingdom's cultural landscape — festivals, concerts, exhibitions, forums and venue management at the scale of an entire country.
Global Venue Award 2024Middle East Event ExcellenceBest Festival Design — Riyadh SeasonInnovation in Entertainment 2023MENA Promoter of the YearCultural Production ExcellenceBest Live Experience — Soundstorm
02 — Capabilities
What we engineer.
From mass-cultural festivals to broadcast-grade ministerial forums, Benchmark operates across the full spectrum of live experience.
02
Concerts02
Concerts
End-to-end concert production for stadium-scale tours, residencies and one-night events.
03
Exhibitions03
Exhibitions
Pavilion design, build and operations for the region's most ambitious exhibitions.
04
Forums04
Forums
High-stakes summits and ministerial forums delivered with broadcast-grade execution.
05
Entertainment Experiences05
Entertainment Experiences
Year-round immersive experiences for cities, seasons and brand partners.
06
Venue Management06
Venue Management
Operating the Kingdom's flagship arenas and theaters with hospitality at the core.
03 — Upcoming
What's next.
The next chapter of the Kingdom's calendar — already in production.
04 — Footprint
A global
footprint.
From our home in Riyadh to the world stage, Benchmark has produced experiences across the Middle East, Europe and Asia.
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Major events
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Attendees
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Cities
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Awards
Trusted by visionary partners
GEAMinistry of CulturePIFAramcoRed Sea GlobalNEOMDiriyah Co.MDLBEASTSaudi TourismFIFA
FIFASaudi TourismMDLBEASTDiriyah Co.NEOMRed Sea GlobalAramcoPIFMinistry of CultureGEA
07 — The Group
One collective. Many specialists.
Benchmark operates through a family of specialist studios, each focused on a single discipline.
Benchmark.
Benchmark Creative
Brand, content and creative direction for live experience.
Benchmark.
Benchmark Production
Technical production, stages, rigging, audio and broadcast.
Benchmark.
Benchmark Hospitality
Premium hospitality, food & beverage and VIP guest experience.
Benchmark.
Benchmark Venues
Turnkey venue operation across the Kingdom's flagship arenas.
Have an event
in mind?
From a stadium concert to a heritage festival — start the conversation.
Start a project